{"id":8606,"date":"2025-11-26T10:39:04","date_gmt":"2025-11-26T09:39:04","guid":{"rendered":"https:\/\/www.cama52.com\/?p=8606"},"modified":"2026-01-07T12:51:48","modified_gmt":"2026-01-07T11:51:48","slug":"gefran-for-sps-italia-2025","status":"publish","type":"post","link":"https:\/\/www.cama52.com\/en\/gefran-for-sps-italia-2025\/","title":{"rendered":"GEFRAN for SPS Italia 2025"},"content":{"rendered":"<section class=\"l-section wpb_row us_custom_278d8c57 height_custom\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner us_custom_b56fd83a\"><div class=\"wpb_wrapper\">\n\t\t\t<!-- START GEFRAN REVOLUTION SLIDER 6.7.34 --><p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t<rs-module-wrap id=\"rev_slider_21_1_wrapper\" data-source=\"gallery\" style=\"visibility:hidden;background:transparent;padding:0;margin:0px auto;margin-top:0;margin-bottom:0;\">\n\t\t\t\t<rs-module id=\"rev_slider_21_1\" style=\"\" data-version=\"6.7.34\">\n\t\t\t\t\t<rs-slides style=\"overflow: hidden; position: absolute;\">\n\t\t\t\t\t\t<rs-slide style=\"position: absolute;\" data-key=\"rs-24\" data-title=\"Slide\" data-anim=\"adpr:false;\" data-in=\"o:0;\" data-out=\"a:false;\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\/\/www.cama52.com\/wp-content\/plugins\/revslider\/sr6\/assets\/assets\/dummy.png\" alt=\"\" title=\"gefran-sps-italia-2025-slide-rev2\" width=\"1600\" height=\"800\" class=\"rev-slidebg tp-rs-img rs-lazyload\" data-lazyload=\"\/\/www.cama52.com\/wp-content\/uploads\/2025\/11\/gefran-sps-italia-2025-slide-rev2.jpg\" data-no-retina>\n<!---->\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t<\/rs-slides>\n\t\t\t\t<\/rs-module>\n\t\t\t\t<script>\n\t\t\t\t\tsetREVStartSize({c: 'rev_slider_21_1',rl:[1240,1024,778,480],el:[800,768,960,720],gw:[1240,1024,778,480],gh:[800,800,800,600],type:'hero',justify:'',layout:'fullwidth',mh:\"0\"});if (window.RS_MODULES!==undefined && window.RS_MODULES.modules!==undefined && window.RS_MODULES.modules[\"revslider211\"]!==undefined) {window.RS_MODULES.modules[\"revslider211\"].once = false;window.revapi21 = undefined;if (window.RS_MODULES.checkMinimal!==undefined) window.RS_MODULES.checkMinimal()}\n\t\t\t\t<\/script>\n\t\t\t<\/rs-module-wrap>\n\t\t\t<!-- END REVOLUTION SLIDER -->\n<\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_custom width_full\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-2\/5 wpb_column vc_column_container col-grigio-case-history\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column col-h2-case-history\"><div class=\"wpb_wrapper\"><h2 class=\"h2-case-history\">GEFRAN<\/h2>\n<h4 class=\"h4-case-history\">SPS Italia 2025<\/h4>\n<\/div><\/div><div class=\"wpb_text_column col-h1-case-history\"><div class=\"wpb_wrapper\"><h1 class=\"h1-case-history\">Exhibitory Versatility: Gefran\u2019s Modular System for National and International Trade Fairs<\/h1>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3\/5 wpb_column vc_column_container blocco-destra-case-history\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p class=\"p-grande-case-history\">A project defined by versatility, logistical optimization, and on-site adaptability.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_887a049b height_custom width_full\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-2\/5 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-slider style_none fit_scaledown nav_none count_5\"><div class=\"w-slider-h\"><div class=\"royalSlider\"><div class=\"rsContent\"><a class=\"rsImg\" data-rsw=\"1024\" data-rsh=\"682\" href=\"https:\/\/www.cama52.com\/wp-content\/uploads\/2025\/11\/gefran-01.jpg\"><span data-alt=\"\"><\/span><\/a><\/div><div class=\"rsContent\"><a class=\"rsImg\" data-rsw=\"1024\" data-rsh=\"682\" href=\"https:\/\/www.cama52.com\/wp-content\/uploads\/2025\/11\/gefran-02.jpg\"><span data-alt=\"\"><\/span><\/a><\/div><div class=\"rsContent\"><a class=\"rsImg\" data-rsw=\"1024\" data-rsh=\"682\" href=\"https:\/\/www.cama52.com\/wp-content\/uploads\/2025\/11\/gefran-03.jpg\"><span data-alt=\"\"><\/span><\/a><\/div><div class=\"rsContent\"><a class=\"rsImg\" data-rsw=\"1024\" data-rsh=\"682\" href=\"https:\/\/www.cama52.com\/wp-content\/uploads\/2025\/11\/gefran-04.jpg\"><span data-alt=\"\"><\/span><\/a><\/div><div class=\"rsContent\"><a class=\"rsImg\" data-rsw=\"1024\" data-rsh=\"682\" href=\"https:\/\/www.cama52.com\/wp-content\/uploads\/2025\/11\/gefran-05.jpg\"><span data-alt=\"\"><\/span><\/a><\/div><\/div><img decoding=\"async\" src=\"https:\/\/www.cama52.com\/wp-content\/uploads\/2025\/11\/gefran-01.jpg\" width=\"1024\" height=\"682\" alt loading=\"lazy\"><\/div><div class=\"w-slider-json\" onclick='return {&quot;autoScaleSlider&quot;:true,&quot;addActiveClass&quot;:true,&quot;loop&quot;:true,&quot;fadeInLoadedSlide&quot;:false,&quot;slidesSpacing&quot;:0,&quot;imageScalePadding&quot;:0,&quot;numImagesToPreload&quot;:2,&quot;arrowsNav&quot;:true,&quot;arrowsNavAutoHide&quot;:false,&quot;transitionType&quot;:&quot;move&quot;,&quot;transitionSpeed&quot;:250,&quot;block&quot;:{&quot;moveEffect&quot;:&quot;none&quot;,&quot;speed&quot;:300},&quot;thumbs&quot;:{&quot;fitInViewport&quot;:false,&quot;firstMargin&quot;:false,&quot;spacing&quot;:4},&quot;controlNavigation&quot;:&quot;none&quot;,&quot;autoScaleSliderWidth&quot;:1024,&quot;autoScaleSliderHeight&quot;:682}'><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3\/5 wpb_column vc_column_container blocco-destra-case-history\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2><strong>Exhibitory Versatility: Gefran\u2019s Modular System for National and International Trade Fairs<\/strong><\/h2>\n<p>For the 2025 edition of SPS Italia\u2014one of the key events for automation and smart industry\u2014Gefran Spa entrusted Cama52 with the creation of its exhibition space. A project defined by versatility, logistical optimization, and on-site adaptability, which highlighted not only the quality of the solutions presented but also the responsiveness and efficiency of the execution phase.<\/p>\n<h3><strong>An Exhibition System Designed to Last<\/strong><\/h3>\n<p><span>The client\u2019s main request was to design a modular and reusable stand to be used at multiple trade fairs throughout the year. The design response took shape in the creation of interchangeable and combinable vertical panels, fully customized according to the client\u2019s exhibition needs.<br \/>\nEach panel was designed to display Gefran products in an orderly way that aligns with the company\u2019s visual identity, thanks to graphic film cladding and a fast, secure assembly system with interlocking frames. This solution allows for easy disassembly and reassembly, making the stand easily reusable in different contexts while providing a tangible advantage in terms of time, costs, and logistical management.<\/span><\/p>\n<p><span>Ogni pannello \u00e8 stato progettato per ospitare i prodotti Gefran in modo ordinato e coerente con l\u2019identit\u00e0 visiva dell\u2019azienda, grazie al rivestimento in pellicola grafica e ad un sistema di montaggio rapido e sicuro con telai a incastro. Una soluzione che consente smontaggi e rimontaggi agevoli, rendendo lo stand facilmente riutilizzabile in contesti diversi e garantendo al tempo stesso un vantaggio concreto in termini di tempi, costi e gestione logistica.<\/span><\/p>\n<h3>The importance of flexibility during assembly<\/h3>\n<p>As often happens at trade show events, even with meticulous planning it\u2019s essential to be able to adapt to last-minute requests. On the day before the opening of SPS, Gefran asked to reposition the suspended banner with its logo so that it would face the aisle with the highest foot traffic, ensuring more immediate visibility for passing visitors.<\/p>\n<p>The Cama52 team responded promptly by redistributing the wooden and graphic elements of the suspended installation, quickly redesigning the visual balance of the structure. The intervention was carried out in a tight timeframe but with the utmost care, allowing the client to gain greater visibility without compromising the aesthetic and functional coherence of the stand.<\/p>\n<h3>A collaboration based on practicality and efficiency<\/h3>\n<p>The project carried out for Gefran represents an example of efficient collaboration between client and supplier, where exhibition needs were met with practical, customized, and durable technical solutions. Cama52 was able to translate not only the brand\u2019s values into a physical space but also the increasingly important need to design with flexible, sustainable, and scalable principles.<\/p>\n<h3>International expansion: the stand at k-show d\u00fcsseldorf<\/h3>\n<p>Confirming the efficiency of Cama52 and the success of the project launched in Parma, Gefran replicated the same exhibition concept at K-Show, the world\u2019s leading trade fair for the plastics and rubber industry, held in D\u00fcsseldorf.<\/p>\n<p>In this context, the audience is much more international, with high foot traffic and visitors from diverse sectors. This requires stands that can communicate immediately, manage higher visitor volumes, and adapt to a global-scale trade fair environment.<\/p>\n<p>The stand designed for Gefran had to address not only a different exhibition area but also a trade fair context with more complex requirements in terms of scale, visibility, and user experience.<\/p>\n<h3>Implementation of the modular concept<\/h3>\n<p>The principle of \u201cflexibility, sustainability, and scalability\u201d was maintained: the modular structure created for SPS was successfully adapted to the K-Show layout. In this way, the project born in Parma became an exhibition platform suitable for different markets and exhibition spaces.<\/p>\n<h3>Specific challenge: extruder display<\/h3>\n<p>In D\u00fcsseldorf, Gefran faced the challenge of exhibiting a particularly heavy and not immediately \u201cphotogenic\u201d extruder, which, however, included an innovative component deserving of visibility. The request was to find an effective display solution: a showcase was chosen, carefully designed in terms of thickness and the distribution of the cube platform, within which the extruder was displayed in operation and the key component was clearly highlighted.<\/p>\n<h3>Result and Validation<\/h3>\n<p>The success of the stand in D\u00fcsseldorf confirmed that the design model\u2014modular, reusable, and adaptable\u2014is not only effective for a national event but also works on an international scale. For Gefran, it was concrete proof that investing in design modularity and rapid execution delivers tangible results even in different contexts and markets.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>A project defined by versatility, logistical optimization, and on-site adaptability.<\/p>\n","protected":false},"author":1,"featured_media":8587,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8606","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-senza-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>GEFRAN for SPS Italia 2025 - CAMA52<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cama52.com\/en\/gefran-for-sps-italia-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GEFRAN for SPS Italia 2025 - 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